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Bellenista

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[Objective]
Bellenista is a United States clothing retailer that sells primarily online. The company with its avant-garde designs want to introduce more style, range and versatilely to Women’s fashion.

[Approach]
We wanted to convey the message of the brand “inspiring beauty within” force the brand's stance. Challenged with the task to create a brand that reflected the aesthetic of the Bellenista collections and values, the brand identity design is comprised of subtle elegance and understated elements.

 
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